top of page

The SORC TVRadio Network

Your Live Streaming All AccessPass

To The Arts & Entertainment Around The

Globe

SORC® TVRadio Sponsorship Opportunities With Our Station

Radio sponsorships are an easy way to take your brand to the next level. Sponsorships are incorporated into radio programming instead of being reserved for commercial breaks in 30-second spots like regular advertising. But SORC® can give you several benefits not found on any other media platform. First, SORC® streams live in hi definition and Dolby True HD. SORC® streams through over 11,000 terrestrial and internet affiliated stations in 145 countries. Second, SORC® reaches weekly 160,000+ locally in the DMV, while streaming to over 3 million viewers/listeners in North America and over 38 million globally. Third, this provides you with local and global reach for less cost than a local station with a 50 mile broadcast range.

Radio sponsorships are carefully built into our cutting edge website and featured daily during prime time during the day's programming and we emphasize your generous support to help promote programs, sporting events, contests and commercial-free music. This is a more subtle, casual, appealing way to sponsor because it offers a conversational and high touch personal approach. You can record your own sponsorship message or we can provide one for you with your approval. A “radio personality” will announce that the segment is sponsored by your company brand name. A radio sponsorship example could sound like this, "Today's special feature is brought to you by our friends at Take You Anywhere Tires. They're here to get you there." Some radio sponsorships include giveaways, prizes, special awards, sweetening the pot...and your brand.

High Impact

SORC® TVRadio is far more powerful than social media because your sponsorship is broadcast to viewers/listeners who may not be thinking about the need for your brand but now they are tuned in. Podcasts and social media lead people to content that they already pre-selected so where are your new customers to come from? SORC® TVRadio reaches your loyal customers and the unsuspecting both through live streaming or radio broadcast. A SORC® TVRadio sponsorship magnifies your reach tenfold.

Market Expansion

Radio sponsorships are effective for building brand awareness and increasing visibility for a company. Why? It’s all about listening habits. As an sponsor, you’re buying access to a radio station's audience which leads to new customers. Sponsorships provide a way for your brand to stand out from the crowd and be heard. Listeners know they can tune in for talk radio and jazz and these are different audiences and they tend to pay attention differently. The same with new programs and special events. Broadcasters know how to design special programming to leverage listener engagement - whether it’s an ongoing part of the format or an individual event. As an sponsor, you want listeners to hear your message. Sponsorships work double-time for you. Examples of sponsorships vary but can include everything from local community events, concerts, and fund-raisers to concerts (local, regional, national and global), exclusive concert and festivals, and fun on-air contests. Sponsoring these events provides you access to a whole new audience, and allows your brand to take advantage of audience excitement and the allure of winning. It creates goodwill and aligns your brand - not just with the subject of the sponsorship itself, but connects you with a base of loyal listeners. They build trust and make your brand likable and memorable.

Brand Awareness

Local & Global Reach

Industry Type
Sales
Services
Other
How would you like to advertise?
Audio
Video
Business Location

I WANT TO BECOME A SPONSOR

 

Fill Out Form Below

SORC® TVRadio Sponsorship Opportunities With Our Shows

Pricing:

  1.  Prices start at $150 weekly with a minimum commitment of 26 weeks paid monthly

  2. Sponsorships can be further customized with flexible pricing based on an extended length of your message and any additional times and days that your sponsorship message appears.

  3.  Remember this is not an advertisement; it is support for a specific show.

  4. All media data indicates that sponsorships generate higher viewer/listener interest in brand show sponsors than simply advertising.

  5.  SORC® TVRadio is a non-commercial network and does not accept advertisements, your message will not be lost among multiple advertisers.

Benefits of show sponsorship:

  1.  Brand exposure to between 100,000 and 250,000 viewer viewers/listeners for each show with verified audience data.

  2.  Radio show sponsorships are excellent drivers of brand awareness and brand affinity bringing you exposure to a new audience and align your brand with certain causes, values, and beliefs. Instead of a traditional commercial break, your business is branded within station programming by providing benefits (such as contests and prizes, if you so choose) to our listeners.

  3.  One of the key advantages of radio show sponsorship is its ability to reach a highly targeted audience. According to a Nielsen survey, each dollar spent on radio show sponsorship results in an average $6 return on sales. (May 15, 2023)

  4.  Unlike FM radio, SORC® TVRadio streams live in 1080p and Dolby True HD, we can carry a video and audio message to your customer markets.

  5.  SORC® TVRadio reaches over 3 million monthly viewers/listeners in the Americas with over 38 million global viewers/listeners in 145 countries, through our 11,000 affiliated stations and portal to the BBC.         

  6.  Your recorded sponsorship will be distributed with the show that your organization sponsors along with post-live podcasts through our strategic partners including: iTunes, Deezer, Spreaker, Apple Podcasts, AmazonAlexa, Amazon Podcasts, Google Play, Siri, iHeart, SONOS, RadioLine, Soundcloud and NOBEX to assure a vast global audience.

  7.  Your 20-30 second video and/or audio sponsorship message is broadcast just prior to the start of and immediately following your sponsored show.              

  8.  We provide you with a complete script for your sponsorship.

  9.  Your message is played three times daily in non-prime times 6 days weekly.

  10.  Your brand name and logo appear as the show sponsor at the bottom of the SORC® TVRadio main page with a link to your website. There is only one sponsor per show, per industry.

  11.  Your sponsorship brand will appear on our banners and marketing materials at festivals, conventions, concerts and events.

1. Brand exposure to between 100,000 and 250,000 viewer viewers/listeners for each show with verified audience data. 2. Radio show sponsorships are excellent drivers of brand awareness and brand affinity bringing you exposure to a new audience and align your brand with certain causes, values, and beliefs. Instead of a traditional commercial break, your business is branded within station programming by providing benefits (such as contests and prizes, if you so choose) to our listeners. 3. One of the key advantages of radio show sponsorship is its ability to reach a highly targeted audience. According to a Nielsen survey, $1 spent on radio show sponsorship results in an average $6 return on sales. (May 15, 2023) 4. Unlike FM radio, SORC® TVRadio streams live in 1080p and Dolby True HD, we can carry a video and audio message to your customer markets. 5. SORC® TVRadio reaches over 3 million monthly viewers/listeners in the Americas with over 38 million global viewers/listeners in 145 countries, through our 11,000 affiliated stations and portal to the BBC.          6. Your recorded sponsorship will be distributed with the show that your organization sponsors along with post-live podcasts through our strategic partners including: iTunes, Deezer, Spreaker, Apple Podcasts, AmazonAlexa, Amazon Podcasts, Google Play, Siri, iHeart, SONOS, RadioLine, Soundcloud and NOBEX to assure a vast global audience. 7. Your 20-30 second video and/or audio sponsorship message is broadcast just prior to the start of and immediately following your sponsored show.               8. We provide you with a complete script for your sponsorship. 9. Your message is played three times daily in non-prime times 6 days weekly. 10. Your brand name and logo appear as the show sponsor at the bottom of the SORC® TVRadio main page with a link to your website. There is only one sponsor per show, per industry. 11. Your sponsorship brand will appear on our banners and marketing materials at festivals, conventions, concerts and events.

​Benefits of show sponsorship:

bottom of page